Hipstamatic CEO talks about Oggl plans and support for Windows Phone 8

Oggl

Hipstamatic is planning to bring photos back with a comeback this year. Instagram, 500px and other competitors are attempting to barge through and own as much of the mobile market equally possible when information technology comes to photography. So what'due south on the cards for Hipstamatic? CEO Lucas Buick spoke to The Next Web, discussing plans likewise equally to talk about why the company is backing Windows Phone eight.

"When we started looking at what we wanted to do next with photography and mobile, it didn't make a lot of sense to move forward by just changing what we had washed and cutting off all of the people who nonetheless love Hipstamatic."

The result is Oggl, which is available on multiple platforms, including Windows Phone. The apps were recently updated (only yesterday) with numerous fixes and improvements. Sporting numerous filters, Oggl really enables you to become wild with photography on the become. It also makes sense for Hipstamatic to be on the platform with Nokia advancing its optics. With the best cameraphone effectually today, why wouldn't you want to be involved?

Nokia has been knocking balls out the park with numerous partnerships and deals signed with developers and companies to become apps and services on Windows Phone. The manufacturer knows information technology has to get content bachelor for consumers to want to switch. It's interesting to note that Hipstamatic were in talks with Microsoft previously, merely weren't interested in Windows Phone at the time.

Oggl Pro

The full article over on The Next Web is well worth the read. Going into all the little details like what'due south with the name "Oggl"? Look, you actually desire to know? Buick explains: "Early on on nosotros started focusing in on the trademark look of Hipstamatic, which is the icon; information technology's a lens with a yellow dot higher up it. Pattern wise, we wanted to flatten it out and go post modernistic with information technology, and we abstracted that out and it became an O. So nosotros just started focusing in on names that started with O." Nothing too heady, right?

Alas, stone on over and check out the full interview. Both apps are available for gratuitous and include a 60 day trial of all the "gear". You tin download Oggl for all Windows Phone 8 devices from the store, but if you own a Nokia Lumia 1020, you'll be able to take reward of Oggl Pro.

Source: The Next Web

QR: Oggl

QR: Oggl Pro

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